Box office analysis July 1 2009
Here we are. July 1st and in the middle of the summer blockbuster race to the top. Who will take this summer's title as the best movie of the summer or maybe in this day and age who will gross the more money and be declared 2009 summer champion? With the opening of Transformers 2: Rise of the Fallen and Johnny Depp's John Dillinger biopic Public Enemies opening we take a look at a friends view of what is going on so far in the big money summer blockbuster buisness with his Box Office Analysis...
$228.4 Million for ‘Transformers 2’ in One Week
Wednesday, July 1
Paramount’s Transformers: Revenge of the Fallen rounded out its first week in theatres with another strong first place performance on Tuesday. The sci-fi action sequel grossed $13.51 million for the day, which was down a very respectable 9 percent from Monday. Transformers 2 was the only wide release to see a decline yesterday, but that was quite understandable given the size of the film’s daily grosses at this point. Grosses across the board were mostly up by significant percentages over Monday, likely due in part to moviegoers catching up on various films on the eve of the debuts of Fox’s Ice Age: Dawn of the Dinosaurs and Universal’s Public Enemies.
Transformers: Revenge of the Fallen grossed $228.44 million in its first seven days, which ranks as the second largest seven-day gross of all time, behind only the $238.62 million seven-day start of The Dark Knight last July. Transformers 2 is currently running 38 percent ahead of the pace of 2007’s Transformers. Looking ahead to the upcoming holiday weekend, Transformers 2 will likely have to settle for a close second place finish, but could still remain in first if Ice Age 3 were to debut below pre-release expectations.